VIM noun: lively or energetic spirit; enthusiasm; vitality.

VIM is more than a gym and spa—it’s a lifestyle. Your VIM lifestyle extends beyond your time working out or relaxing at the spa. VIM encompasses your attitude and values, the businesses and causes you support, where you live, work, and spend your free time.

As a Cambridge-based company, our business practices aim to reflect the values of the community we serve. Cambridge leads innovation. The people and organizations here are dedicated to the progress of sustainability through science and technology. The community supports local business and food through organized events like the farmers’ market in our own backyard. At VIM, we recognize that many of our members and neighbors drive these amazing developments. We take pride in the shared values of Cambridge and aim to contribute to them.

Our Lifestyle blog is your community resource.  Let VIM keep you up-to-date about the great news, events, and people in your community.


How We Uphold Community Values

Our Central Square location is partially run on renewable energy from local wind, solar, and water. We source enviornmentally friendly and locally based products and services.


Our Relationship With The Community

Your VIM Rewards enhance your VIM lifestyle. Redeem your points for gift cards at VIM or other local businesses that share our values.

We seek to partner with start-ups and small businesses to provide our services at a discount to their employees and to create reciprocal programs where we buy their goods and services that support a VIM lifestyle.

Rewards Company Wellness Contact

Wellness Lifestyle

Whether you’re looking to begin a lifestyle change or just continue a commitment to self-betterment, we’re here to help. Exercise is just one component of wellness. That’s why we’ve partnered with R.D.s and Life Coaches to offer workshops that address factors like psychology, diet, stress reduction and hygiene. We’ll provide the resources; you’ll gain the strength.



We closed our salon to transform the space into a group exercise studio. Construction starts this month!
- Wednesday Sep 17 - 2:34pm

RT @AlexaLightner: Boxing at @VIMFitSpaSalon has won my vote for best morning class playlist. @theblackkeys @spoontheband
- Friday Jul 18 - 12:45am

RT @neopenmarkets: Vendors are dusting off their tents, working on new products and getting excited for open market season! Search... http:…
- Wednesday Apr 30 - 11:04pm

RT @WomensHealthMag: The number one thing couples with they'd discussed BEFORE moving in together:
- Thursday Apr 10 - 5:45pm

RT @BostonMagazine: Forget Tinder, eHarmony, OkCupid, and all that—here's the best matchmaking site you’ve probably never heard of: http://…
- Tuesday Feb 18 - 8:02pm

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About Us

VIM Fitness is a local independent company based in Cambridge. We were founded in 2004 with the core principle that a luxurious wellness experience should be within everyone's reach. We have two locations, a gym in Central Square, and a gym in University Park.

Our Mission
The mission of VIM is to craft an exceptional experience for our guests as well as an enjoyable workplace for our staff. We aim to contribute to the vitality of our community and to carry ourselves in an ethical and environmentally responsible fashion.